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Why Email Warm-up Services Fail in iGaming
Warm-up Services vs. Brand’s Organic “warm-up”. What Works and What Doesn't Summary Box If you're starting new email marketing, it's healthier for your deliverability to use your own traffic with organic growth rather than a warm-up service. Preliminary warm-up using specialized services is a common practice in the gambling industry. However, we at SpinCity advocate avoiding it. Here's why. Warm-up Services (Current Common Practice) Warms only on corporate domain emails - Em
Oct 302 min read


Why Your Casino Emails Land in Spam
Summary Box (TL;DR) Problem : Casino emails hitting spam folders kill player conversion rates Money Lost : Open rates drop to 5-15% when emails land in spam instead of inboxes Solution : Implement proper email authentication, reputation management, and content optimization Money Made : Good deliverability achieves 50-60% open rates with 8-11% CTR vs poor deliverability's 20-30% OR with 5-6% CTR The Problem: Your Million-Dollar Emails Are Invisible If you're running a gambling
Oct 83 min read


How Casinos Lose $50K+ Monthly on Email Marketing (And How to Fix It)
📋 Summary Box The Problem: Casinos using iGaming Platform Provider's email infrastructure lose 20-30% of their email revenue due to...
Sep 104 min read
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